Google’s search algorithm has improved to a considerable extent and it shows results that are difficult to find in other search engines like Yahoo, Bing and DuckDuckGo. However, Google’s web indexing has been affected badly due to these recent changes.Previously, Google has to take care of a bug in its indexing mechanism that showed different and incorrect results. While the bug has been remedied yet posts are still not indexed and appearing properly. At times posts are indexed only after two or more days and are kept in abeyance till that time.
Further, Google has taken a good step by removing Splogs that have clogged its results. Still much has to be done regarding Blackhat search engine optimisation (SEO) techniques.
However, there is an issue that requires immediate attention of Google. Sites that are posting contents of others are finding a place in Google search engine’s first page and original posts even do not appear in the same. Many of our posts have been picked by other sites and they are appearing on front pages whereas our posts are either dumped somewhere deep or do not even exist.
This is also due to the fact that if an article has been put in a black hole by Google and is not indexed for two or more days, others who are following the Blog would post the same and their article would be indexed rather than the original one.
While Google is working in the direction of improving search results and better user experiences and expectations yet Splogs and Content Farming sites are still winning the game.
